Wednesday, July 20, 2011
Blackwell Rum Names Its Exclusive U.S. Importer
(by Shanken News Daily) Jamaica’s Blackwell Fine Jamaican rum has named Domaine Select Wine Estates (DSWE) its exclusive U.S. importer. Joining DSWE’s Classic & Vintage Portfolio, Blackwell will begin rolling out in major U.S. markets this summer, retailing at $29.99 a 750-ml. In New York and New Jersey, DSWE’s Merchants wholesale division will distribute the brand. Distilled by J. Wray & Nephew at Appleton Estate, Blackwell Rum is the brainchild of music producer Chris Blackwell and advertising exec Richard Kirshenbaum, who has worked with major drinks brands including Hennessy, Dom Perignon, Grand Marnier and Guinness.