Tuesday, October 18, 2011


(by Shanken News Daily) Patrón Spirits has partnered with local player Aspri Spirits to enter India’s spirits market with its flaghip Tequila brand, as well as Ultimat vodka and Pyrat rum. Aspri, whose portfolio also includes Gruppo Campari and Distell brands among others, will distribute Patrón’s offerings in key cities like Mumbai, Delhi, Bangalore and Chennai, focusing on top restaurants, bars, clubs, hotels and premium retail locations.

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