Tuesday, April 10, 2012

Anchor Distilling Launches Pink Pigeon Rum

(News Brief by Shanken News Daily) Anchor Distilling has launched a new super-premium rum brand, Pink Pigeon ($34.99 a 750-ml.), into select U.S. markets. Produced by Mauritius’s Medine Distillery (and owned by the U.K.’s Berry Bros. & Rudd), Pink Pigeon is made from molasses and blended with handpicked Bourbon vanilla from Madagascar and the Reunion Islands. The brand, which is aimed toward the mixology segment, is named for the rare and endangered Pink Pigeon found off the coast of Africa. Currently available in California, Arizona, Florida and Nevada, Pink Pigeon will extend into additional markets in the coming months.

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